SEO (Search Engine Optimization) Finding Growth Opportunities in Organic Traffic on the KAIA Media.id Website

Abstract Views: 0   PDF Downloads: 0

Authors

  • Yoga Pramana Universitas Muhammadiyah Sumatera Utara
  • Halim Maulana Universitas Muhammadiyah Sumatera Utara

Keywords:

digital marketing services; SEO; online brand visibility.

Abstract

The rapid growth in digital marketing highlights the importance of Search Engine Optimization (SEO) in enhancing website visibility and attracting organic traffic. This research focuses on SEO optimization for Kaia Media.id by developing a dedicated Keyword Tool Suggestion application. The primary goal is to identify opportunities to increase organic traffic to the Kaia Media.id website by efficiently targeting relevant keywords. The developed tool helps discover high-potential keywords that align with the interests and search behavior of the target audience. The Keyword Tool Suggestion application provides an easy-to-use interface to generate effective keyword suggestions based on current trends and search engine algorithms. By integrating this tool into Kaia Media.id's SEO strategy, the website can improve its search engine ranking, attract more visitors, and ultimately enhance its online presence. The application is tested to ensure that it provides accurate and actionable keyword suggestions, facilitating more effective content creation and marketingstrategies. By leveraging the Keyword Tool Suggestion application, Kaia Media.id aims to position itself as a leading digital marketing agency, offering high-quality SEO and online marketing solutions to its clients. The findings of this research affirm the value of targeted keyword optimization in achieving sustainable growth in organic traffic.

Downloads

Download data is not yet available.

References

Book: Single Author

[1] Indah Purnama Sari. Buku Ajar Algoritma Dan Pemrograman, 2023. UMSU Press

[2] Indah Purnama Sari. Buku Ajar Pemrograman Internet Dasar, 2022. UMSU Press.

[3] Indah Purnama Sari. Buku Ajar Rekayasa Perangkat Lunak, 2021. UMSU Press

Book: Two or More Authors

[4] Muharman Lubis Ilham Firman Ashari, Debby Erce Sondakh, Rahmawati Rolly Junius Lontaan, Mustarum Musaruddin Indah Purnama Sari, Muh. Nadzirin Anshari Nur, Hanalde Andre Muh. Rais, Janner Simarmata. Internet of Things (IoT) Dan Multimedia : Integrasi dan Aplikasi, 2024. Yayasan Kita Menulis, 182

[5] Mahdianta Pandia, Indah Purnama Sari, Alexander Wirapraja Fergie Joanda Kaunang, Syarifah Fitrah Ramadhani Stenly Richard Pungus, Sudirman, Suardinata Jimmy Herawan Moedjahedy, Elly Warni, Debby Erce Sondakh. Pengantar Bahasa Pemrograman Python, 2024. Yayasan Kita Menulis, 180

[6] Surya Wisada Dachi & Indah Purnama Sari. Aplikasi Komputer, 2024. UMSU Press

Journal Article from the Internet

[7] Antonius, A., & Suteja, B. R. (2021). The Implementasi Metode On-Page Search Engine Optimization untuk Meningkatkan Peringkat Website sebagai Hasil Pencarian Google. Jurnal Teknik Informatika Dan Sistem Informasi, 7(1), 251– 260. https://doi.org/10.28932/jutisi.v7i1.3428

[8] Arifin, A., Dengen, N., Setyadi, H. J., Prafanto, A., & Putra, G. M. (2019). Analisis Penerapan Metode Search Engine Optimization (SEO) Untuk Meningkatkan TrafficWebsite Berbayar dan Tidak Berbayar. Prosiding Seminar Nasional Ilmu KomputerDan Teknologi Informasi, 4(2), 20–49.

[9] Sari., I.P, Batubara., I.H, Al-Khowarizmi., A, & PP Hariani. (2022). Perancangan Sistem Informasi Pengelolaan Arsip Digital Berbasis Web untuk Mengatur Sistem Kearsipan di SMK Tri Karya. Wahana Jurnal Pengabdian kepada Masyarakat 1 (1), 18-24

[10] Habibi., F, Qathrunada., I.F, & Anggraini., T. (2023). “Design and Build a Tourism Website Using Shopify Framework”. Hanif Journal of Information Systems. Vol. 1 No. 1, 2023.

[11] Sari., I.P, A Syahputra, N Zaky, RU Sibuea, & Z Zakhir. (2022). Perancangan sistem aplikasi penjualan dan layanan jasa laundry sepatu berbasis website. Blend sains jurnal teknik 1 (1), 31-37

[12] Sari., I.P, A Azzahrah, FQ Isnaini, L Nurkumala, & A Thamita. (2022). Perancangan sistem absensi pegawai kantoran secara online pada website berbasis HTML dan CSS. Blend sains jurnal teknik 1 (1), 8-15

[13] Sari., I.P, A Jannah, AM Meuraxa, A Syahfitri, & R Omar. (2022). Perancangan Sistem Informasi Penginputan Database Mahasiswa Berbasis Web. Hello World Jurnal Ilmu Komputer 1 (2), 106-110.

[14] Zulherry, A., Riadi, I., & Umar, R. (2026). Anomaly Detection in Cloud Device-Based Information Technology Infrastructure Using Isolation Forest Algorithm. Journal Of Informatics And Telecommunication Engineering 9 (2)

[15] Sari, I.P., & Zulherry, A. (2025). Development of A Smart Monitoring System for IoT–Based Tide Observation. Al'adzkiya International of Computer Science and Information Technology (AIoCSIT) Journal, 6 (2), 18-23

[16] Zulherry, A., Gunawan, M., & Sari, I.P. (2025). Development of an Android-Based Smart Health Monitoring Device for Heartbeat Detection. Al'adzkiya International of Computer Science and Information Technology (AIoCSIT) Journal, 6 (2), 43-47

[17] Sari, I.P., Zulherry, A., Basri, M., & Hayani W. (2025). Pembelajaran Pemrograman berbasis Machine Learning sebagai Upaya Peningkatan Computational Thinking. Jurnal Penelitian, Pendidikan dan Pengajaran: JPPP 6 (3), 245-250

[18] Bisono, A. T., & Zulherry, A. (2025). Analisis sentimen game Genshin Impact untuk mengetahui reaksi dan harapan pemain menggunakan metode Naïve Bayes. sudo Jurnal Teknik Informatika, 4(2), 183-193.

[19] Basri, M., & Zulherry, A. (2025). Analysis of the Impact of Gambling and Online Loans in the Perspective of Informatics, Islam, and Kemuhammadiyahan. Ar-Rasyid: Jurnal Pendidikan Agama Islam, 5(1), 65-73.

[20] Asadel, A., & Zulherry, A. (2025). Detecting Zero-Width Characters Obfuscated in Phishing URLs using the XGBOOST Algorithm. Hanif Journal of Information Systems 3 (1), 43-53

[21] Zulherry, A., Sari, I.P., & Basri, M. (2025). Perancangan Aplikasi Monitoring Kehadiran Pegawai Menggunakan RFID. sudo Jurnal Teknik Informatika 4 (4), 378-384

[22] Sari., I.P, & Batubara., I.H. (2021). Perancangan Sistem Informasi Laporan Keuangan Pada Apotek Menggunakan Algoritma K-NN. Seminar Nasional Teknologi Edukasi dan Humaniora (SiNTESa) 1 (2021 - ke 1

[23] Ramadhani., F, A Satria, & Sari., I.P. (2022). Aplikasi Internet Berbasis Website sebagai E-Commerce Penjualan Komponen Sport Car. Blend Sains Jurnal Teknik 1 (2), 69-75

[24] Ichsan, A., Zulherry, A., Lubis, T. A., & Shahnaz, B. A. Z. (2025). Utilization of Mobile Applications to Speed Up The Search for Android-Based Index Places. IJATCoS: Indonesian Journal of Applied Technology. Computer and Science, 2(1).

[25] Amada, E.P., & Zulherry, A. (2025). Klasterisasi Minat Dan Bakat Siswa Menggunakan Metode X-Means Berbasis Web: Studi Kasus SMA Negeri 1 Hamparan Perak. sudo Jurnal Teknik Informatika 4 (4), 276-283.

[26] Zulherry, A., Ramadhani, F., & Satria, A. (2024). Klasifikasi Data Tracer Study Dengan Pemanfaatan Data Mining Menggunakan Algoritma Support Vector Machine dan Neural Network. Portal Riset dan Inovasi Sistem Perangkat Lunak 2 (1), 45-54

[27] Zulherry, A. (2023). Decision making for network security with simple additive weighting method. Journal of Intelligent Decision Support System (IDSS), 6(3), 155-159.

[28] Zulherry, A., Gunawan, T. S., & Wanayumini, W. (2021). Analisis Hasil Pendukung Keputusan Mendapatkan Rumah Dinas Perusahaan Menggunakan Metode Analytical Hierarchy Process (AHP) dan Technique for Order Preference by Similarity to Ideal Solution (TOPSIS). Jurnal Media Informatika Budidarma, 5(2), 695-704.

[29] Sari., I.P, & Batubara., I.H. (2021). User Interface Information System for Using Account Services (Joint Account) WEB-Based. International Journal of Economic, Technology and Social Sciences (Injects), 462-469

[30] Sari., I.P, Sulaiman., O.K, & Apdillah, D. (2024). Rancang Bangun Game Zombie Menggunakan Kodular Berbasis Android. Jurnal Minfo Polgan 13 (1), 293-302

[31] Ichsan., A, Siambaton., M.Z, & Nasution., K. (2023). “Android-Based Practical Work Student Registration Form Application System Design”. Hanif Journal of Information Systems. Vol. 1 No. 1, 2023.

Downloads

Published

2026-07-07

PlumX Metrics

How to Cite

Yoga Pramana, & Halim Maulana. (2026). SEO (Search Engine Optimization) Finding Growth Opportunities in Organic Traffic on the KAIA Media.id Website . Hanif Journal of Information Systems , 3(2), 125–132. Retrieved from https://journal.ilmubersama.com/index.php/hanif/article/view/69

Similar Articles

1 2 > >> 

You may also start an advanced similarity search for this article.